automotive

DRMA Boosts Sales Of PowerAce Three-Wheel Motorcycles In Lombok Island

As the demand for automotive products declines in the country, leading automotive component manufacturer PT Dharma Polimetal Tbk (DRMA) is boosting sales of its PowerAce products in Indonesia. PowerAce is a three-wheeled motorcycle developed by DRMA since 2021. The company chose to produce this type of vehicle to support small and medium enterprises in their operations.

To enhance PowerAce sales, the company currently has 43 dealers across the nation. With these dealers operating at 65 locations, they cater to various consumer needs, including sales, vehicle repairs, maintenance services, and spare parts. In 2024, the company aims to sell 4,000 units of PowerAce.

"We hope that our efforts to expand our marketing network will increase PowerAce sales in the Lombok area," said Irianto Santoso, President Director of Dharma Polimetal.

This year, DRMA targets to sell 5,000 units of PowerAce. To achieve this goal, the company plans to add six exclusive dealer locations.

As part of its sales strengthening efforts, DRMA collaborated with the North Lombok Environmental Agency (DLH) to hold an Environmental Care Action at Pandanan Beach on Saturday, February 8, 2025. Attendees included Drs. Rusdianto, M.Si, Head of the North Lombok Environmental Agency, Syamsul Hadi, S.Pd, Head of Waste Management, and Setiawan Sutanto, owner of the main PowerAce dealer in North Lombok, along with Yosaphat Panuturi Simanjuntak, Director of PT Dharma Polimetal Tbk, and Ari Indra Gautama, Corporate Secretary of PT Dharma Polimetal Tbk.

The event concluded with a beach cleanup, during which DRMA donated a PowerAce three-wheeled motorcycle to the North Lombok Environmental Agency.

We want to highlight our company's commitment to environmental sustainability through the 'Environmental Care Action' initiative. We understand that business development must go hand in hand with responsibility for a sustainable environment, concluded Irianto.

Tag: DRMA Motorcycle