economy

Sinar Mas Land Has Launched Asterra Business Park, The Newest Commercial Area In BSD City

BSD City is strengthening its position as a mega township and an economic growth center in the Jabodetabek area. The rapid development of infrastructure and facilities around it is driving up property values in the region. This situation is also increasing the demand for quality products and services, creating opportunities for business expansion into a larger market. To seize this opportunity, Sinar Mas Land has launched Asterra Business Park, a new commercial cluster designed to meet the needs of modern businesses and lifestyles in BSD City.

Asterra Business Park covers an area of 11,000 m² and consists of three to four floors with two types available: Shophouse and Studio Loft, offered in various sizes. Featuring mid-century, semi-retro, and futuristic architectural designs, Asterra Business Park presents an elegant and timeless look in each unit. The park includes a spacious double-layered parking area, a two-way driveway, and multiple signage spots.

Anna Budiman, CEO of Commercial BSD Sinar Mas Land, stated, “Starting in 2025, we are proud to launch our latest commercial property, Asterra Business Park. This product is positioned in BSD City as a strategic and modern business hub. Notably, this commercial business park is designed for direct access to the nearby bp gas station, which includes retail options, providing convenience for visitors and business operators.

Additionally, several prestigious tenants like Logitech, Extrana Group, and Glow24 have joined, enhancing the appeal of the area. We are marketing Asterra Business Park in its first phase with limited units starting from Rp3 billion.”

Asterra Business Park features high ceilings and a column-free design, creating a spacious and comfortable atmosphere. Asterra Business Park has several advantages, including multiple access points and easily accessible pedestrian paths. This makes it ideal for various businesses such as offices, restaurants, showrooms, beauty clinics, boutiques, bakeries, cafes, and more.

As a premium shophouse, Asterra Business Park offers high flexibility for business operations, supported by an established potential market. This commercial property is surrounded by premium residential areas and densely populated neighborhoods in BSD City, including Tanakayu, Eonna, Terravia, The Zora, Tresor, The Eminent, and The Quantis.

Additionally, this business area is near shopping centers, offices, and the latest facilities in BSD City, such as AEON Mall, ICE, The Breeze, Unilever, Traveloka, Hotel Mercure, Hotel Santika Premiere, GrandLucky, Rans Nusantara Hebat, The Barn, and EASTVARA Mall.

Located in BSD City, Asterra Business Park is easily accessible, directly connected to the Serpong-Balaraja Toll Road (Serbaraja) Sections 1A & 1B, the Jakarta-Merak Toll Road (Kebon Jeruk), and the Jakarta-Serpong Toll Road, which integrates with the JORR 2 Toll Road, Kunciran-Serpong Toll Road, Soekarno-Hatta Airport Toll Road, and Serpong-Cinere Toll Road.

Moreover, on January 9, 2025, Sinar Mas Land inaugurated a connecting road between Jalan Boulevard BSD City and Gading Serpong, directly linked to the 50-meter ROW in front of Asterra Business Park. This new road is expected to support the rapid growth of business activities and enhance community mobility in the commercial area.

Mobility to and from Asterra Business Park is also supported by various public transport options, including the free BSD Link shuttle bus, BSD City feeder bus, and commuter line trains via Cisauk Station in the BSD City Intermoda area. The ease of connectivity through the toll road network and integrated public transport makes Asterra Business Park an excellent choice for retail and commercial expansion.

Tag: Asterra Business Park BSD City Sinar Mas Land